This is a topic that could use some airing out, and the time is right with the recent announcement that Burton has joined the show with a sizeable presence. There seems to be a prevailing impression that OR has been the windfall recipient of dozens of brands whom, when ASR went dormant, suddenly found themselves with nothing to do in January and August and in need of a trade show to spend their lonely marketing dollars. Absurd? The launch of a new fashion show in L.A. (Santa Monica) that parallels the Agenda format indicates more than one person thinks there is a void to … Read more ›
How about just a stream of consciousness phrase-fest of bytes I heard while in SLC this past week? That's about all my addled brain can put forth at the moment, and I'll follow with links that can tell the story more in-depth. Guess I'm still in 'space-efficiency' mode.
#hyperlocal BestORShowever #notallfunandgames – O.R.D. - OutsideBestOfShow #ProjectOR Bucking the economic Trend #consolidation #rebooting Lots of Newness #allstarjam Making Things In America #novelconcept Eco-Index rising, Influencers/Thought Leaders/Top Talent #showgoeson After Hours, Sierra Nevada beer, 'Granola Disneyland', belly laughing, outdoorretailerhub.com, SLC tight fit, SLC hospitality, OPE Photo Expo, Sustainable Business, Sustainable Living Roadshow, … Read more ›
I've been camping on this video for some time now (well about 10 months), and I've managed to get over the goofiness Michael exudes (certainly NOT moi, merci!)… also, I've made an even worse one recently, so suddenly this one doesn't seem nearly as bad anymore. It's a good expose on the various community Zones at the OR Show, what the purpose is (never mind the beer) and it's got a few tech tips too for attendees.
In case our ramblings aren't super clear, here's a short list to prep for the show;
PROLOGUE: Sayulita is a quaint fishing/surfing village located 45 minutes north of Puerto Vallarta, Mexico. It lies in the state of Nayarit and is part of the 'Mexican Riviera' (a Mexican government initiative aptly named to attract more tourists to this part of the country). Many local shops and restaurants are scattered about the tiny town of cobblestone streets, casitas and bungalows. This little hippie village has become my home-away-from home and you need to experience it for yourself one day…
Rebuilding the ‘Mexican Riviera’ by Ginger Conrad, Outdoor Retailer Marketing Manager, Oct 1, 2010
Well the whirlwind of the OR Summer show 2010 has subsided, except for those of you road-tripping on to points N/S/E/W. I didn't find any road trippers from the South, but certainly from every other direction and I bet there were a few willing to take highway and byway to SLC last week. I know it's important to say, so I'll say it now that attendance at the show was up in all measured categories of buyers, stores, exhibitors, media, advocacy groups and overall attendance. This bucks the trend in the trade show industry for sure… But is that really … Read more ›
Day 3–July 31, 2010 240 miles – Arco, ID to Salt Lake City, UT
It's three in the morning. I am sitting on a concrete step outside the room of a motel that could have been in the movie "No Country for Old Men." The thunder woke me up. I moved outside to see the lightening now tearing across the sky every five seconds in long white branches. It's a huge storm. The wind is rising and now pushing over the small poplar trees across the parking lot. Thunder is continuous, rolling in like an artillery barrage on a nearby … Read more ›
"Thanks to the Interstate Highway system, it is now possible to travel across the country from coast to coast without seeing anything." – Charles Kuralt.
Every two or three years I like to drive the 1305 miles from my home in Wisconsin to Outdoor Retailer. I haven't taken the long Ribbon of Boredom (a.k.a. Interstate 80) for years.
Son 1.0 is 17, and this is probably the last summer I'll have him at home. We did the Epic Guy Trip five years ago, and it was time for another. Instead of taking the northern route, we decided to go … Read more ›
Yeah, they burn fossil fuel—about as much as a Prius, but unlike that battery-powered soup can, I am outdoors. I can smell it. I get cold, I get wet, I get hot, and sometimes I get scared. The sensations are remakably like the zen of a good climb or a stretch of whitewater paddling.
You have to be in the moment. If you are not—you get dead.
Maybe that’s why the smells are what you remember—the wet hay, the burnt forest, the … Read more ›
Well after much research, many meetings, passaround sessions, and revising and refining, the OR2010 Mobile App is now a reality… Whew!
Get this on your phone now, and use it in planning, navigating, and getting the most out of your show experience. This is the base version, usable on Droid, iPhone and Blackberry, and we will be upgrading the elements each show from here on out.